Retrospective

Designed, and produced all materials for Innovative Interfaces' 25th anniversary celebration. The celebration featured a 25th anniversary museum that re-created the company’s 25-year history. Conducted interviews with the executive team and collected exhibit materials from the recesses of company storage. Created signage that conveyed the company’s highlights throughout the years. Developed retrospective tag line - Celebrating 25 Years of Being Innovative. Managed the overall celebration, designed and produced all related promotional items including fleece jackets for all employees and lapel pins.

Tradeshow Graphics

Designed and produced the attendee presentation and reception invitations, promotional signage, and all booth signage for the company’s presence at the 2004 American Library Association annual tradeshow.

Hold Everything

As the Assistant Visual Merchandising Manager, supported all aspects of the development and implementation of visual direction for Hold Everything retail stores. Specific accomplishments include:

• Create and produce monthly packet of schematic drawings, photographs, and written visual and graphic communication.
• Develop window signage, displays, and copy for catalog and retail initiatives. 
• Analyze store architecture to determine the prototypical store layout.
• Create an electronic library of scale-model floorplans for all stores.
• Manage the visual presentation for annual retail store manager's conference.  Coordinate set construction, graphics production, and merchandise presentation.

Discovery

As the Visual Merchandising Manager, my role was to develop and produce all visual communications, including visual programs, weekly updates, plan-o-grams, and signage direction for two distinct retail concepts - The Nature Company and Discovery Channel Stores. Specific accomplishments include:

• Manage the development and implementation of visual merchandising strategies, standards, and programs.
• Design, write, and produce all corporate visual communication materials. Prepare and proof files for off-site printing.
• Ensure accurate and timely information is communicated to stores.
• Create standardized formats and templates for all corporate visual communication.
• Manage, track, and meet annual communications budget of over $75,000.

Ready to Wear

As the Merchandise Presentation Specialist for the women's sportswear division of Mervyn's California, my role was to develop merchandise direction, create store layout plans, and coordinate assortment planning documents. Act as liaison between visual, communication, and merchant divisions to direct accurate and timely merchandising direction to over 300 stores. Produce regular presentation updates.